2023 Overseas Hallyu Survey_English version
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Chapter 1. Survey Overview
Section 1 : Survey Overview
Section 2 : Survey Design
Section 3 : Survey Details
Section 4 : Respondent Characteristics
Section 5 : Key Analytical Concepts and Measurement Methods
Section 6 : Major Hallyu Issues in 2022
Chapter 2. Research Findings-Country Summary
Section 1 : Perception of South Korea
Section 2 : Experience and Perception of Korean Cultural Content
Section 3 : Consumption of Korean Cultural Content
Section 4 : Hallyu Ripple Effects
Section 5 : Summary and Implications
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